Grupo Planeta Caso de Exito Active Development


Since 1949, Grupo Planeta is a Spanish multinational reference group made ​​up of more than 100 companies in 7 different business areas including more than 50 publishers. It is the first publishing group in Spanish language and the world’s sixth. It has an extensive offer in culture, education, information and entertainment as well as a strong presence in Spain, France, Portugal and America. It has more than 5,000 direct employees, with sales of nearly 2,000 million euros.

It combines a solid business tradition with a great capacity to innovate and adapt to the new challenges of a very dynamic and changing sector. It is clearly recognized by the development of new content, products and formats, as well as its promotion and sales systems. The corporation has been a leader in the areas where it operates, being a reference in the revolution in the world of publishing and media.



Designing a corporate innovation program for Centro Editor, one of the strategic companies located in the epicenter of the development of new content, formats and models. We provide an itinerary of innovation in the whole organization. We implement the innovation process as part of their natural behavior, being able to generate ideas and turn them into profitable business for the Group. Supported the Innovation Committee in designing the strategy, provide tools and proven methodologies, we specify a tactical action plan and we lead their deployment working closely with the entire organization.

Grupo Planeta (Grupo Planeta)