Giem Sports is a pioneer in the international funeral sector and its business focuses on the complete management of memorial sites in football stadiums. They offer soccer fans the opportunity to have their ashes housed in the stadium.


AD provides support and guidance for strategic planning. We defined the business plan, calibrating the growth and the financial needs, that was a critical tool in the fundraising process. It helped them understand the financial management and operational challenges they would face as a start-up. At the same time, we helped them to communicate, sell and negotiate with investors. Additionally, we connected them to potential investors that finally closed an operation for over €1 million of funding.