{"id":3894,"date":"2014-02-19T22:20:33","date_gmt":"2014-02-19T22:20:33","guid":{"rendered":"http:\/\/jrierac.diviagency.org\/?p=3894"},"modified":"2019-05-08T19:23:56","modified_gmt":"2019-05-08T19:23:56","slug":"los-20-errores-que-no-debes-cometer-2","status":"publish","type":"post","link":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/","title":{"rendered":"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda"},"content":{"rendered":"<p><a href=\"http:\/\/blogs.elpais.com\/idearium\/2013\/11\/los-20-errores-que-ning%C3%BAn-emprendedor-deber%C3%ADa-cometer.html\">http:\/\/blogs.elpais.com\/idearium\/2013\/11\/los-20-errores-que-ning%C3%BAn-emprendedor-deber%C3%ADa-cometer.html<\/a> Por:\u00a0<b>ESADE<\/b>\u00a0<b>|\u00a018\u00a0de\u00a0noviembre\u00a0de\u00a02013<\/b> <b>Por Joan Riera, profesor del departamento del departamento de Direcci\u00f3n y Estrategia de ESADE<\/b> <a href=\"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-2698\" alt=\"joan-riera-20-errores\" src=\"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg\" width=\"300\" height=\"200\" \/><\/a> Joan Riera, profesor del departamento de Direcci\u00f3n y Estrategia de ESADE, nos resumen en veinte puntos los principaleles errores de los emprendedores primerizos. Un manual b\u00e1sico para\u00a0 aquel que quiera montar una empresa y no morir en el intento. <b>1. No entender la diferencia entre una\u00a0<i>buena idea<\/i>\u00a0y un\u00a0<i>\u00a0<\/i>BUEN NEGOCIO.<\/b>\u00a0No toda IDEA de negocio es una OPORTUNIDAD de negocio. <b>2. Incapacidad para aceptar RESPONSABILIDAD.<\/b>\u00a0Tambi\u00e9n denominado el s\u00edndrome de las \u201cpelotas fuera\u201d. La culpa no es ex\u00f3gena, asume tu responsabilidad, s\u00e9 proactivo y encuentra el camino al \u00e9xito. <b>3. No sabes si funciona hasta que lo PRUEBAS.<\/b>\u00a0No hay plan de negocio que resista el primer contacto con el cliente. L\u00e1nzate, no hay m\u00e1s secreto que el \u201cgo-to-market\u201d para saber si funcionar\u00e1. <b>4. El cliente es REY.<\/b>\u00a0\u00bfalguna duda? No olvides quien paga, fidelizalo, cuidalo, mimalo, soprendelo, convi\u00e9rtelo en fan. <b>5. Pensar que tus clientes son IGUAL que tu.<\/b>\u00a0Como a mi me gusta, le gustar\u00e1 a todo el mundo. Pues no, no es as\u00ed. Escucha la voz del cliente y calibra su verdadero potencial. <b>6. Si lo \u201cmonto\u201d, VENDR\u00c1N.<\/b>\u00a0Alerta! No olvides destinar presupuesto a comunicar, atraer y vender. El cliente no viene o entra en tu establecimiento por la ley de la gravedad. <b>7. Escondi\u00e9ndote detr\u00e1s de tu ESCRITORIO. Sal<\/b>\u00a0de tu confortable despacho y pisa la calle, comparte tu idea, contr\u00e1stala, habla con tus clientes. <b>8. Acuerdos y no RELACIONES COMERCIALES.<\/b>\u00a0Establece aut\u00e9nticas relaciones a largo plazo con tus clientes, calcula el coste de conseguir un cliente y el retorno despu\u00e9s de tus esfuerzos. <b>9. No saber VENDER.<\/b>\u00a0El car\u00e1cter comercial es fundamental, en todos y cada uno de los miembros fundadores de la iniciativa. Todos han de ser capaces de vender, porque sin ventas no hay negocio, siendo \u00e9sta \u00a0la primera causa de fracaso en el lanzamiento de nuevas iniciativas. <b>10. No tener suficiente HAMBRE.<\/b>\u00a0La necesidad agudiza el ingenio, dota de energ\u00eda y dinamismo. <b>11. No invertir de tu propio DINERO.<\/b>\u00a0No esperes que alguien invierta si t\u00fa no das ejemplo. <b>12. No identificar bien tus COSTES<\/b>. Siempre nos olvidamos alg\u00fan coste, alerta porque impacta en tus m\u00e1rgenes y en tu tesorer\u00eda, no vas a poder dejar de pagarlos. <b>13. Te seduce la facturaci\u00f3n, \u00bfy el BENEFICIO?<\/b>\u00a0\u00a0\u00a0Nunca olvides tus m\u00e1rgenes. Incluso si inconscientemente tienes\u00a0 m\u00e1rgenes negativos, cuanto m\u00e1s vendas \u00a0m\u00e1s perder\u00e1s. <b>14. El mal de PIEDRA.<\/b>\u00a0Controla la inversi\u00f3n una vez tengas en tus manos el dinero que tan ansiosamente has estado buscando. <b>15. No entender tu CASHFLOW.<\/b>\u00a0En etapas iniciales, controla caja porque es el combustible necesario para despegar. <b>16. No hacer an\u00e1lisis de sensibilidad.<\/b>\u00a0Definir diferentes escenarios te permitir\u00e1 prever lo peor y anticiparte. <b>17. Escuchar a tu MADRE.<\/b>\u00a0El elevado proteccionismo de tus padres puede frenarte, nunca pierdas tu esp\u00edritu aventurero. <b>18. CONFUNDIR los roles inversor \/ trabajador.<\/b>\u00a0Son diferentes \u201csombreros\u201d, conviene diferenciarlos para evitar futuros conflictos entre socios. <b>19. No saber DELEGAR.<\/b>\u00a0Es incuestionable, llegado cierto punto el l\u00edder tendr\u00e1 que delegar. Si un negocio depende de solo una persona, es arriesgado y poco escalable.<b> <\/b> <b>20. Y el mayor ERROR de todos\u2026 es no INTENTARLO!<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>http:\/\/blogs.elpais.com\/idearium\/2013\/11\/los-20-errores-que-ning%C3%BAn-emprendedor-deber%C3%ADa-cometer.html Por:\u00a0ESADE\u00a0|\u00a018\u00a0de\u00a0noviembre\u00a0de\u00a02013 Por Joan Riera, profesor del departamento del departamento de Direcci\u00f3n y Estrategia de ESADE Joan Riera, profesor del departamento de Direcci\u00f3n y Estrategia de ESADE, nos resumen en veinte puntos los principaleles errores de los emprendedores primerizos. Un manual b\u00e1sico para\u00a0 aquel que quiera montar una empresa y no morir en el intento. [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[411],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda - Active Development<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda - Active Development\" \/>\n<meta property=\"og:description\" content=\"http:\/\/blogs.elpais.com\/idearium\/2013\/11\/los-20-errores-que-ning%C3%BAn-emprendedor-deber%C3%ADa-cometer.html Por:\u00a0ESADE\u00a0|\u00a018\u00a0de\u00a0noviembre\u00a0de\u00a02013 Por Joan Riera, profesor del departamento del departamento de Direcci\u00f3n y Estrategia de ESADE Joan Riera, profesor del departamento de Direcci\u00f3n y Estrategia de ESADE, nos resumen en veinte puntos los principaleles errores de los emprendedores primerizos. Un manual b\u00e1sico para\u00a0 aquel que quiera montar una empresa y no morir en el intento. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Active Development\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Active.Development\" \/>\n<meta property=\"article:published_time\" content=\"2014-02-19T22:20:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-08T19:23:56+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ActiveDe\" \/>\n<meta name=\"twitter:site\" content=\"@ActiveDe\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jordi Riera\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.activede.com\/ca\/#organization\",\"name\":\"ACTIVE DEVELOPMENT\",\"url\":\"https:\/\/www.activede.com\/ca\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/Active.Development\",\"https:\/\/www.linkedin.com\/company\/999561?trk=tyah&amp;amp;trkInfo=tarId:1419004716750,tas:active development,idx:2-1-3\",\"http:\/\/www.youtube.com\/user\/ActiveDevelopment\",\"https:\/\/twitter.com\/ActiveDe\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.activede.com\/ca\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.activede.com\/wp-content\/uploads\/2018\/10\/logoAD-min.png\",\"contentUrl\":\"https:\/\/www.activede.com\/wp-content\/uploads\/2018\/10\/logoAD-min.png\",\"width\":225,\"height\":51,\"caption\":\"ACTIVE DEVELOPMENT\"},\"image\":{\"@id\":\"https:\/\/www.activede.com\/ca\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.activede.com\/ca\/#website\",\"url\":\"https:\/\/www.activede.com\/ca\/\",\"name\":\"Active Development\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.activede.com\/ca\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.activede.com\/ca\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg\",\"contentUrl\":\"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#webpage\",\"url\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/\",\"name\":\"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda - Active Development\",\"isPartOf\":{\"@id\":\"https:\/\/www.activede.com\/ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#primaryimage\"},\"datePublished\":\"2014-02-19T22:20:33+00:00\",\"dateModified\":\"2019-05-08T19:23:56+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.activede.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.activede.com\/ca\/#\/schema\/person\/ccbab7b15b363cabae4e402aea60b28d\"},\"headline\":\"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda\",\"datePublished\":\"2014-02-19T22:20:33+00:00\",\"dateModified\":\"2019-05-08T19:23:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#webpage\"},\"wordCount\":573,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.activede.com\/ca\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg\",\"articleSection\":[\"In the media\"],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.activede.com\/ca\/#\/schema\/person\/ccbab7b15b363cabae4e402aea60b28d\",\"name\":\"Jordi Riera\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.activede.com\/ca\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/286e85ee4dabace46d88ff68f600eae4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/286e85ee4dabace46d88ff68f600eae4?s=96&d=mm&r=g\",\"caption\":\"Jordi Riera\"},\"sameAs\":[\"http:\/\/mktdirector.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda - Active Development","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/","og_locale":"en_US","og_type":"article","og_title":"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda - Active Development","og_description":"http:\/\/blogs.elpais.com\/idearium\/2013\/11\/los-20-errores-que-ning%C3%BAn-emprendedor-deber%C3%ADa-cometer.html Por:\u00a0ESADE\u00a0|\u00a018\u00a0de\u00a0noviembre\u00a0de\u00a02013 Por Joan Riera, profesor del departamento del departamento de Direcci\u00f3n y Estrategia de ESADE Joan Riera, profesor del departamento de Direcci\u00f3n y Estrategia de ESADE, nos resumen en veinte puntos los principaleles errores de los emprendedores primerizos. Un manual b\u00e1sico para\u00a0 aquel que quiera montar una empresa y no morir en el intento. [&hellip;]","og_url":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/","og_site_name":"Active Development","article_publisher":"https:\/\/www.facebook.com\/Active.Development","article_published_time":"2014-02-19T22:20:33+00:00","article_modified_time":"2019-05-08T19:23:56+00:00","og_image":[{"url":"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg"}],"twitter_card":"summary_large_image","twitter_creator":"@ActiveDe","twitter_site":"@ActiveDe","twitter_misc":{"Written by":"Jordi Riera","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/www.activede.com\/ca\/#organization","name":"ACTIVE DEVELOPMENT","url":"https:\/\/www.activede.com\/ca\/","sameAs":["https:\/\/www.facebook.com\/Active.Development","https:\/\/www.linkedin.com\/company\/999561?trk=tyah&amp;amp;trkInfo=tarId:1419004716750,tas:active development,idx:2-1-3","http:\/\/www.youtube.com\/user\/ActiveDevelopment","https:\/\/twitter.com\/ActiveDe"],"logo":{"@type":"ImageObject","@id":"https:\/\/www.activede.com\/ca\/#logo","inLanguage":"en-US","url":"https:\/\/www.activede.com\/wp-content\/uploads\/2018\/10\/logoAD-min.png","contentUrl":"https:\/\/www.activede.com\/wp-content\/uploads\/2018\/10\/logoAD-min.png","width":225,"height":51,"caption":"ACTIVE DEVELOPMENT"},"image":{"@id":"https:\/\/www.activede.com\/ca\/#logo"}},{"@type":"WebSite","@id":"https:\/\/www.activede.com\/ca\/#website","url":"https:\/\/www.activede.com\/ca\/","name":"Active Development","description":"","publisher":{"@id":"https:\/\/www.activede.com\/ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.activede.com\/ca\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#primaryimage","inLanguage":"en-US","url":"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg","contentUrl":"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg"},{"@type":"WebPage","@id":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#webpage","url":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/","name":"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda - Active Development","isPartOf":{"@id":"https:\/\/www.activede.com\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#primaryimage"},"datePublished":"2014-02-19T22:20:33+00:00","dateModified":"2019-05-08T19:23:56+00:00","breadcrumb":{"@id":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.activede.com\/en\/"},{"@type":"ListItem","position":2,"name":"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda"}]},{"@type":"Article","@id":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#article","isPartOf":{"@id":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#webpage"},"author":{"@id":"https:\/\/www.activede.com\/ca\/#\/schema\/person\/ccbab7b15b363cabae4e402aea60b28d"},"headline":"Los 20 errores que ning\u00fan emprendedor deber\u00eda cometer. El Pa\u00eds, blog econom\u00eda","datePublished":"2014-02-19T22:20:33+00:00","dateModified":"2019-05-08T19:23:56+00:00","mainEntityOfPage":{"@id":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#webpage"},"wordCount":573,"commentCount":0,"publisher":{"@id":"https:\/\/www.activede.com\/ca\/#organization"},"image":{"@id":"https:\/\/www.activede.com\/en\/los-20-errores-que-no-debes-cometer-2\/#primaryimage"},"thumbnailUrl":"http:\/\/www.activede.com\/wordpress\/wp-content\/uploads\/2014\/01\/joan-riera-20-errores.jpg","articleSection":["In the media"],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.activede.com\/ca\/#\/schema\/person\/ccbab7b15b363cabae4e402aea60b28d","name":"Jordi Riera","image":{"@type":"ImageObject","@id":"https:\/\/www.activede.com\/ca\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/286e85ee4dabace46d88ff68f600eae4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/286e85ee4dabace46d88ff68f600eae4?s=96&d=mm&r=g","caption":"Jordi Riera"},"sameAs":["http:\/\/mktdirector.com"]}]}},"_links":{"self":[{"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/posts\/3894"}],"collection":[{"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/comments?post=3894"}],"version-history":[{"count":5,"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/posts\/3894\/revisions"}],"predecessor-version":[{"id":12803,"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/posts\/3894\/revisions\/12803"}],"wp:attachment":[{"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/media?parent=3894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/categories?post=3894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.activede.com\/en\/wp-json\/wp\/v2\/tags?post=3894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}